De Ayurveda Kliniek

2024

August

The visual identity of De Ayurveda Kliniek reflects the core values โ€‹โ€‹of the philosophy. Warm, earthy colours were chosen that are reminiscent of healing herbs and the richness of nature. The combination of modern, fresh fonts with traditional elements symbolises the timeless relevance of Ayurveda in the contemporary world.

The heart of the visual identity is the monogram, in which the letters D, A and K come together in a harmonious and refined design. If you look closely, you will see two leaves from nature in the monogram - a subtle reference to the deep connection between Ayurveda and the natural world. The monogram and the written logo share the same style elements, which makes them a strong and coherent whole.